Practi transforms law firm billing from hourly to subscription.

Mathew Kerbis, CEO | Shomari Ewing, CTO | hello@practi.ai

Legal billable hours suck.

No one likes it.

AI makes law firms unprofitable.

AI automates 74% of billable hours.

Source: Based on Clio Legal Trends Report of 200k+ US Lawyers

Practi is NOT another AI solution.

Hundreds of AI tools exist. Some will win. We're focused on what comes next.

Practi is a Business Model Solution.

Solving the looming revenue crisis for billable hour law firms.

People already subscribe to AI and ask for legal advice.

Practi makes that easy for law firms.

Our Vision

Everyone subscribed to a lawyer.

Market Opportunity

$1B+

Total Addressable Market

500K

Potential U.S. Lawyer Users

$150

Average Monthly Price

6K

Customers to $10M ARR

Just 1.2% of the market

Pricing Strategy

1

First Client Free

Except Stripe fees

2

Early Access: $20/month

All available features

3

Jan. 1, 2027: $100/month

Premium $200/month subscription tier to follow

4

Revenue-Based Increases

When firms reach thresholds (e.g., $20k/month via Practi)

Early Traction and Market Validation

1/14/26

Soft Launch Date

26

Fully Onboarded

80

Users

4

Paying Users

The Right Team

Mathew Kerbis, CEO

  • The Subscription Attorney
  • National, award-winning legal disruptor (twice)
  • 45k+ views as podcast host and thought leader
  • 12k+ followers across platforms
  • 50+ annual speaking engagements

Shomari Ewing, CTO

  • Software developer of 10+ years
  • Ex-Google
  • Ex-Twitter
  • Ex-Amazon Web Services
  • Formerly in sales for 5 years

Practi transforms law firm billing from hourly to subscription.

Mathew Kerbis, CEO | Shomari Ewing, CTO | hello@practi.ai



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